Agile Change Leadership

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The Agile Change Playbook

Why you need
The Agile Change Playbook

You’ve landed in the wild world of agile projects and initiatives, or an organisation that is ‘going agile’. Your existing toolkit is a good one, but it doesn’t quite fit the new world.

  1.  The Agile Change Playbook saves you the time and expense of continuing to do costly courses and certifications.
  2. We give you a simple and effective way to adapt your practice so you can do effective change in fast moving environments.
  3.  You can feel confident whether you are working on Big A agile projects OR in the midst of ‘small a’ business agility transformation.
  4.  Your toolkit gets much bigger with our 30+ agile change practices
  5.  Your reputation as an effective change practitioner increases.
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What you need to know about The Agile
Change Playbook - with Lena Ross

How to use it

This is intentionally a ‘playbook’. Not all of the agile change tools in this playbook will work for you right at the moment and you’re going to have to play with them and work out which one’s suit, and which ones you might use on another initiative. You don’t have to work through this

sequentially, that’s the thing with agile change – while we have to put pages in order to produce this book, it’s unlikely you will use them in that order!

The 3 core Agile Change Capabilities
& the 4 core Agile Change Practices

How to adapt your change management approach to
agile ways of working - with Dr Jen Frahm

A capbility approach to Agile Change

Yes, we understand. You don’t have the bandwidth or headspace to take in any more change models, processes or frameworks. You’re not alone.

That’s why we have developed a unique Agile Change Capability approach and have mapped 30+ Agile Change practices against three fundamental agile change capabilities.

It doesn’t matter which change methodology you wish to use – you can simply plug and play the appropriate agile change practice.

What our customers think

This is the playbook that the change community and those who want to learn more about agile change, have been waiting for. It's practical, easy to read and will no doubt be handy "go to" companion.
Michelle T.
During the Zombie Apocalypse, I've paused, reflected and searched for Agile Change Thought Leadership. I have read lots of theory and 'same-same' thoughts prettily re-packaged. Then, clutching a yellow highlighter and inhaling gourmet chocolates, I binged the agile Change Playbook by Dr. Jen Frahm and Lena Ross (instead of Netflix). Here's an assorted, tasty teaser of what's in the vibrant playbook: - People-centric activities connecting with their "Hearts and Minds' - Challenges and activities to nudge senior leaders towards the goal - AND infographics and charts for visual learners! Yeah! This is a creative, 'get to the point' playbook based on a practitioner growth mindset. there are genuine change behaviour activities which will help you connect with stakeholders ability to embrace a new program, new status or the new world.
Paul W.
This collaboration from lena Ross and Dr. Jen Frahm brings together two of the most knowledgeable and experienced practitioners in the Agile Change world. They are innovative and forward thinking, and continue their commitment to build the capability of the change community by applying some of the best tools and approaches in very clear, and visual, language. This playbook complements the learnings from their other initiatives including books, the Agile Change Leadership Institute, and numerous workshops and events.
Joanne K.

How can we help?

Reach out to the founders – Dr Jen Frahm and Lena Ross. They are experienced at designing and building leadership capability during change and navigating agile environments.


    1300 959 496